News 12:04 April 2018:
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With the benefits of a hashtag known, it is time now to convert the Twitter likes and integrate them into your daily business activities. If you are having a sale at your premises, it is easy to create a hashtag and persuade your followers and others to use it in their tweets to keep spreading the word to other customers who were not aware of the same. Attach a prize for the best tweet which incorporates the hashtag and you will be surprised how you suddenly top the trending charts at a particular time. You can assess the impact the hashtag created by looking at the tweets generated plus the retweets.
However, caution must be taken when evaluating the Twitter likes. This is because your chosen tag may be similar to others trending at that particular moment that is likely to confuse your potential customers. Take time and confirm your spellings and if the chosen words communicate something at the first sight. Go through the already published hashtags trending to avoid starting something similar to it. This is where creativity comes in now and the ability to choose words well.